Modern HTML Email

A guide to building robust, responsive, and effective HTML email.

Coding HTML emails that work on today's range of devices sucks. Let me help by teaching you how to build robust, responsive, and effective HTML emails that get the results you want.

Available in both print and digital

Resources

Modern HTML Email is a new guide that takes the mystery out of designing and coding HTML emails from the ground up. It takes you on a tour of the mechanics of email campaigns and coding reliable and responsive HTML emails. It even offers some tips for optimizing your campaigns and provides you with resources to further your skills.

Below you will find examples and resources used in Modern HTML Email.

If you have any questions about the book, resources, or examples used then please get in touch.

Tools

• Sublime Text
• Mozilla Firefox
• Web Developer Extension
• Litmus
• Litmus Scope
• Email On Acid
• RIOT
• ImageOptim
• Bulletproof Buttons
• Bulletproof Backgrounds
• Email Checklist

Providers

• Campaign Monitor
• MailChimp
• Emma
• CakeMail
• ExactTarget
• Silverpop
• Constant Contact
• BlueHornet
• Bronto

Guides

• Campaign Monitor Guides
• Will It Work?
• MailChimp Reference
• MailChimp Guides
• MailChimp Research
• Email Standards Project
• Email Client Market Share
• Mobile Email Compatibility Guide

Inspiration

• Campaign Monitor Gallery
• Beautiful Email Newsletters
• HTML Email Gallery
• Email Gallery

Communities

• Campaign Monitor Forum
• Google+ Email Marketing Gurus
• Email On Acid Forum

Templates

• Campaign Monitor Templates
• MailChimp Email Blueprints
• ZURB Responsive Email Templates
• Antwort Responsive Email Layouts
• Responsive Email Patters

Blogs

• Campaign Monitor Blog
• MailChimp Blog
• Litmus Blog
• Email Wizardry
• Email Design Review
• STYLECampaign Blog
• Email On Acid Blog
• ExactTarget Blog
• Team Email

People

• Nicole Merlin
• Elliot Ross
• Anna Yeaman
• Alex Ilhan
• Ros Hodgekiss
• Justine Jordan
• Alex Williams
• Brian Thies
• Jenn Downs
• Kristine Dobson
• Matt Byrd
• Brian Graves
• Eric Lepetit
• Andy T
• Cara Olson
• John Caldwell
• Becs Rivett
• Sarah Bray
• Tim Watson
• Jen Capstraw

About The Author

My name is Jason Rodriguez. I'm a designer who has honed his skills over the last few years by working on email marketing campaigns with millions of subscribers for a Fortune 100 company. When I first started out, learning best practices was painful due to a lack of good resources. I want to alleviate that pain for as many designers, marketers, and code-monkeys that I can. Modern HTML Email aims to do just that. You can learn more about me on my personal website.